05 PERSONALISATION TECHNIQUES Debossing is a technique that leaves an impression of the logo on an item. A heated, metal plate is applied to the surface of the item and when removed it leaves behind a recessed imprint. FOR PAPER AND PU The principle is much the same as standard engraving but specialist machinery enables the item to be rolled as is it marked, allowing the branding to cover the circumference of the item. ROTARY ENGRAVING FOR METAL Printing starts with films that contain dyes; these are placed on the material and heated up by the print head. This causes the pigments to leave the film and enter into the material where it cools and re-solidifies. This creates a gentle gradation at the edge of each pixel and because the colour infuses, it is less vulnerable to fading and distortion over time. DYE SUBLIMATION FOR LANYARDS Stitches one or multi-coloured logos onto material products using a needle and strands of thread or yarn. FOR MATERIAL Similar to debossing (and using the same machinery), foil blocking leaves an imprint in the item, but the difference is that it can add colour to the impression. The colour is added by putting a colour foil between the dye and the product. The most popular colours to use are silver and gold. FOIL BLOCKING FOR PAPER AND LEATHER PVC (polyvinyl chloride) is a type of plastic which is easy to mould and can be produced in many colours. A bespoke mould is created incorporating a logo in various shapes and designs and is then filled with the liquid PVC and left to set and harden. Set up costs are low, allowing small order runs. FOR PLASTIC A heated metal dye is pressed into the surface of the item which leaves behind an impression. The impression is then filled with colour. IRON STAMPING FOR SOLID METALS PVC DEBOSSING EMBROIDERY FIND A PRODUCT Looking for a specific product? Look no further you can find a full item code and product index on pages 216 and 217. For full Terms and conditions please see page 218.
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